Collaboration as a Supply Chain strategy

This will be the first post of a series that will explore the importance and benefits of Supply Chain collaboration.

Why collaboration between business partners is shaping the supply chain of the future? what are the pros and cons, if there are any, of collaboration? why customer Supply Chain is a growing part of the logistics business and how can companies and individuals improve their relationships by embracing a new mentality of flexibility and openness?

I can think of a better way to start this series than by listening to one of the men that has been shaping the way Supply Chain at L'Oreal looks like today. His day to day work, his vision and a few examples of the positive impact collaboration has had in the recent past for L'Oreal.