In
this post we are going to touch on one of the most important KPIs
that any demand planner should focus on: Forecast bias
Forecast
bias is the general tendency for a forecast to be higher or lower
than the actual value.
Forecast
bias is distinct from forecast error in that a forecast can have any
level of error and still be completely unbiased. For instance, even
if a forecast is fifteen percent higher than the actual value half of
the time and fifteen percent lower than the actual value the other
half of the time it has no bias. If the forecast is on average
fifteen percent higher than the actual value has both fifteen percent
error and fifteen percent bias.
Bias
can exist in statistical forecasting or in judgment methods. With
statistical methods, the forecasting model must be adjusted or
switched to a different model. For judgment methods however, bias can
be conscious and driven by certain incentives provided to the
forecaster or it can be unconscious.
How
to simply calculate forecast bias at an aggregated level?
BIAS
= Historical Forecast Units minus Actual Demand Units.
The
impact of bias can mean that either an organization is holding too
much inventory (over-forecast bias) or missing sales due to service
issues (under-forecast bias).
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